We Develop and Distribute Purpose-Driven Content with Mission-Led Entrepreneurs
Our new studio is located on the studio lot at 1600 Rosecrans Avenue, Manhattan Beach 90266.
Where Purpose Becomes Programming—and Influence Turns Into Impact. Welcome to The McCord List a premier media network that develops, produces, and distributes purpose-driven content for today’s most influential voices.
Binge-worthy originals & exclusive series celebrating inspiring powerhouse women
The McCord List TV is your ultimate destination for powerhouse, purpose-driven women and the voices shaping today’s culture. Our on-demand streaming platform delivers an ever-growing library of bold, binge-worthy originals and exclusive series—spanning celebrity & entertainment, health & fitness, inspiration & transformation, faith-based content, business leaders, family & parenting, and fashion & style.
Curated by TV personality and media executive Rachel McCord, every show is designed to entertain, inspire, and empower—while giving you full access to the conversations, stories, and strategies shaping the next generation of leaders. Backed by Viral Brand, the creative agency behind iconic launches like Gone in 60 Seconds, Toy Story, Friends, The Hangover, Harry Potter, The Chronicles of Narnia, The Chosen, House of David, The Purge, The Polar Express, and Monsters Inc., The McCord List TV is building on a legacy of culture-shaping storytelling.
Press play anytime, anywhere, and step inside a world where your voice, vision, and values are celebrated—alongside celebrities and creators preparing their own exclusive shows on The McCord List.
From industry experts and bestselling authors
to entrepreneurs, entertainers, and faith-based leaders…
we amplify stories that matter
Founded in 2013
by Rachel McCord
Founded by TV host, author, and media personality Rachel McCord. The McCord List Media Network is more than a media brand—it’s a movement.
With shows in over 80 million households and a digital marketing partner agency to back it up, we help thought-leaders, entrepreneurs, and authors create talk shows, monetize their content, and launch marketing campaigns to create legacy and impact at scale.
With a rich background in entertainment — including features on Bloomberg Television, USA, and Peacock — McCord and The McCord List have been recognized by Variety, Entrepreneur, Forbes, Vogue, Glamour, Marie Claire, CNN, and FOX.
Today.
If you are an author, thought leader, or entrepreneur let’s discuss your own show
Our studio is home to all things development, production, and distribution
The McCord List Media Network
is thrilled to present
The McCord List Today
A nationally syndicated daily talk show reaching over 40 million households.
We share stories of faith, family, founders, fitness, and inspiration—featuring entrepreneurs, authors, artists, creators, and changemakers from around the world.
Have a story to pitch? Interested in advertising or sponsorship opportunities?
We’d love to hear from you, please say hello! at [email protected].
Get to know Rachel McCord - Your Talk Show Bestie
The McCord List was founded by serial entrepreneur, author, and speaker Rachel McCord, as seen on Bloomberg Television’s Female Founders at Nasdaq.
From humble beginnings in Georgia trailer parks, McCord launched her career at just 13 years old, studied marketing and events at UCLA, and went on to found and sell her first company by 24.
Her inspirational journey—from overcoming adversity to surviving open-heart surgery at a young age—has been shared on stages across the U.S., including at the United State of Women event alongside Former First Lady Michelle Obama.
At the heart of everything she does, McCord’s faith in God fuels her mission to empower, inspire, and uplift.
Topics she
can speak to
STOP marketing and create a movement
The 3 things to get you UNSTUCK
How to build a brand that’s bigger than YOU!
“We’re on a mission to help thought leaders fast-track their brand and amplify their impact through world-class media,” shares Rachel McCord, founder of The McCord List Media Network.
Launched in 2013 by Rachel McCord and Rick Schirmer, The McCord List is a purpose-driven media network that develops, produces, and distributes transformative TV shows and podcasts for thought leaders, experts, and entrepreneurs with a message to share.
A small-town Georgia girl turned TV personality, best-selling author, and serial entrepreneur, Rachel McCord has been featured in WWD, Vogue, Glamour, Forbes, and Entrepreneur Magazine. She currently stars on The McCord List Today and was named one of Bloomberg’s Female Founders to Watch.
Dubbed the “Master of Branding” by Daily Mail, Rachel is known for her high-impact media presence and roles as an investor/judge on Elevator Pitch and motivational coach on Growing Up Chrisley. Before her first successful business exit in her twenties, she started with just $93—rising from trailer parks to stages alongside icons like Michelle Obama.
Together with her husband and business partner, Rick Schirmer, the duo built ViralBrand—a creator network with over 1 million influencers and a combined reach of 1 billion+. Their campaigns have supported some of the world’s most beloved brands (Whole Foods, Walmart, P&G, Coca-Cola), hit franchises (Harry Potter, Toy Story, Narnia, The Hangover), and TV shows (The Chosen, Friends, House of David, and Ray Donovan).
Their passion? Empowering thousands of entrepreneurs, creators, and creatives to turn their calling into content—and their content into influence.
From leading education and innovation at the world’s largest fashion trade show (MAGIC) to interviewing and sharing stages with celebrities like Katy Perry, Celine Dion, Jane Fonda, Kristin Cavallari, Dixie D'Amelio, the Bella Twins, Kathy Ireland, Tori Spelling, and Kenneth Cole, Rachel McCord is a force redefining what it means to lead with purpose and shine with power.
For talent and speaking inquiries, please contact Katie Stern at [email protected]
